B2B Brand Launch & Social Media Strategy – $350

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Job Description

NeCart is a B2B HoReCa procurement and distribution business serving hotels, restaurants, cafés, cloud kitchens, caterers, and institutional buyers across Northeast India. The company recently transitioned from Smart Home Foods to NeCart and needs to establish a strong digital presence with the brand promise of "Always Stocked - Always On Time." This is a strategic brand launch and digital foundation project, not routine social media posting. The primary objective is to communicate NeCart's identity, services, target audience, and value proposition to B2B customers while clearly positioning this as an evolution of an established business rather than a new entrant. You will be responsible for creating and professionally configuring NeCart's official accounts across Instagram, Facebook, LinkedIn, Google Business Profile, and WhatsApp. Ideal candidates have strong experience in brand communication, B2B marketing, social media strategy, creative direction, graphic design, short-form video, and copywriting. Prior experience in B2B, HoReCa, food distribution, FMCG, or hospitality sectors is advantageous.